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OUR PAPER
Mothering is a leader in environmentally responsible paper use, and has been creating a demand for it for nearly years. Circulation Director John McMahon works with the Magazine Paper Project at Co-op America and advises other publishers about recycled paper. In recent years, recycled paper has achieved new levels of brightness and opacity that rival those of papers made from virgin ber. However, only percent of magazines are printed on recycled paper, and only percent on paper made from post-consumer waste (PCW).
Our paper, Leipa Gloss, is manufactured from percent PCW and percent recycled content. e PCW comes from de-inked magazines, newspapers, and commercial and household paper waste. Only a handful of paper plants in the world manufacture PCW.
When made with Leipa paper instead of new trees, every issue of Mothering saves:
The science of attachment parenting . . . Getyourfamilyfreakon................ Breast is best. . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cool ’em down with footbaths . . . . . . . . .
Our cover photo was shot by photographer Laureen Middley.
Our printer, Quad Graphics, is a leader in environmental stewardship. In , the Wisconsin Environmental Working Group recognized Quad as a Business Friend of the Environment, and Graphic Arts Monthly recognized the company as being among the Top Print Industry Brands associated with sustainability.
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